
summer in the city
summer in the city









your new summer essentials.
transitional summer campaign for
Missguided.
role: creative concept, creative direction & film photography.










brief: concept, produce & deliver a
campaign to launch missguided low
summer collection.
creative output: creating campaign
imagery, video & copy to use
across brand channels. focussing on
shooting summer product in a relatable
environment for the target consumer.






